FAQs
Answers to common questions about our services, advertising account top-ups, Google Merchant Center and what to expect from campaigns.
About Virelixes
What does Virelixes do?
Virelixes is an advertising agency. We create and manage Google Ads campaigns, help businesses with Google Merchant Center setup, approval and troubleshooting, and provide digital marketing support such as advertising strategy and customer acquisition planning.
Which company operates Virelixes?
Virelixes is operated by Bohui Corp Limited, a private company registered in Hong Kong (Business Registration No. 76416520). Its registered office is Room 511, 5/F, Ming Sang Industrial Building, 19–21 Hing Yip Street, Kwun Tong, Kowloon, Hong Kong. You can find more on our About page.
Who do you work with?
We work with businesses across the UK, particularly online retailers and businesses that want to reach new customers through Google advertising.
Are you Google, or an official Google partner?
No. Virelixes is an independent advertising agency. We are not Google and are not affiliated with or endorsed by Google. We work with Google’s advertising products on behalf of our clients.
Advertising account top-ups
What is an advertising account top-up?
A top-up adds funds to the Google advertising account used for your campaigns. When a payment is described as an advertising account payment or top-up, it is used to top up that Google advertising account, and the funds are spent on advertising as your ads run.
Is a top-up the same as your agency fee?
No. A top-up is advertising spend. Our agency fees are for the professional services we provide, such as campaign creation, management, optimisation and marketing support. We always describe the two separately.
Who provides the advertising accounts?
For advertising accounts, Virelixes relies on an external agency. The advertising accounts used for client campaigns are handled through that external agency arrangement.
Will I receive an invoice for my top-up?
Because advertising accounts are handled through an external agency, we do not receive invoices from that agency for these accounts in our own company name, and we do not issue Google invoices. If you need particular documents, please ask us before you make a top-up and we will tell you what is available.
How do I make a top-up, and are there any charges?
Please contact us at info@virelixes.com before making any payment. We will confirm in writing the amount, how to pay, whether any charges apply and what happens to funds that are not spent.
Google Merchant Center
Can you guarantee Merchant Center approval?
No. All approval, review and suspension decisions are made by Google. We help you meet Google’s requirements and resolve issues, but no agency can honestly guarantee approval.
My products have been disapproved. Can you help?
Yes. We look at the reasons Google has given, check your product data and website, and help you make the changes needed before requesting a review where that is appropriate.
Do I need Merchant Center to run Shopping ads?
Yes. Shopping ads use the product information held in Google Merchant Center, so your account and product feed need to be set up and approved first.
Campaigns and results
Do you guarantee results?
No. Advertising results depend on many factors, including your market, competition, products, pricing, website and budget. We work to improve your campaigns continually, but we do not promise guaranteed sales, leads or returns.
Can you take over campaigns I already run?
Yes. We can review your existing campaigns, recommend improvements and, if you would like, manage them going forward.
How do we get started?
Send us a message through our contact page or email info@virelixes.com. Tell us about your business and what you would like to achieve, and we will reply with next steps.